A Brazilian brewer is churning up controversy over an ad for beer-flavored ice cream that some claim could encourage children and adolescents to drink.
Ambev brewery, the owner of the global beer brand Skol, has an ad that shows a yellow ice cream box with a beer lid, followed by the tagline, “Shall we go to the bar to have an ice cream?” According the AFP, the ice cream does not contain any alcohol, but the National Council for Self-Regulation, a non-governmental consumer watchdog group, claims that the ad will encourage underage drinking.
The smartphone revolution has invaded every facet of modern life, even the sanctity of the saloon. But there are some useful applications that can take your beer-hunting into the digital realm. part from the all-purpose apps like Yelp and the social networks, here are a pair of useful options for your iPhone or Android device that can help you find places to drink, discover new beers, and even remember what was in last night’s ill-advised flight of imperial stouts.
A family of bears have broken into a holiday cabin in Norway and drunk over a hundred cans of lager.
The bears got into the cabin through a window. They then apparently proceeded to drink all the family’s beer supply, eat all the food in the kitchen – including chocolate, honey and jam – and then smash up the furniture.
The owner of the cabin, Even Borthen Nilsen, returned home with his family to discover dozens of empty beer cans.
“They have bitten into the cans and drunk the beer,” Nilsen told Finnmarken newspaper. “They had a hell of a party in there. The entire cabin was destroyed. The beds and all kitchen appliances, stove, oven and cupboards and shelves were all smashed to pieces. It’s almost like it was taken out of Goldilocks and the three bears.”
Hoppenstance is a beer blog managed by Ben Lippert, a Sioux Falls online marketing professional and craft beer connosiour. I believe that many things in life occur by happenstance. That, combined with my love for beer, gave me the idea for this beer blog. Raise your glass to circumstance. Cheers!